Welcome to the UK Chapter of the International Advertising Association

Welcome to the UK Chapter of the IAA

Insights

Sept 2017

Sept 2017

On the first day of dmexco 2017, the annual digital marketing conference, in Cologne, Germany, we overheard an American on his phone saying, ‘'They're a good...

IAA Live from Cannes 2017: In Conversation With Rob Norman

19th June 2017

Plain Packaging – the beginning of the end for product branding?

Plain Packaging – the beginning of the end for product branding?

Tobacco products have long been controversial and over the last few decades we have witnessed the steady departure of familiar brand names from TV screens, radios, magazines,...

The IAA's Take on Dmexco 2016

The IAA's Take on Dmexco 2016

‘If you operate in technology, media, digital and marketing you want to come here,’ stated Luca Benini, SVP, GM EMEA, Olapic, in our final interview after two grueling...

IAA Live from Cannes 2016: Brand Blocking

18th June 2016

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