Conrad is Director of the GREAT Britain campaign, based in the Department for International Trade and formerly at 10 Downing Street. While at No10 Conrad’s role included responsibility for delivering major cross-government campaigns.
Previously Conrad worked at the Foreign & Commonwealth Office as Head of Public Diplomacy and Strategic Campaigns. He was responsible for a wide range of policies and campaigns, including soft power, the 2012 Olympics and Paralympics, and campaigns in the Middle East, Libya, Afghanistan and Pakistan.
Before joining the Civil Service Conrad spent 18 years in advertising, working with a number of agencies on national and international business. During this time he also set up an award-winning communication consultancy which he successfully ran for eight years.
Conrad will be speaking about the success and challenges of the GREAT campaign and how this has impacted Tourism, Trade and Investment in Great Britain and the effect Brexit has had on these important areas.
Friday 22nd September 2017
12.15 for 12.50pm
Sea Containers 18 Upper Ground London, SE1 9RQ
IAA member: £100 + VAT
Member’s guest: £120 + VAT
Non-member: £130 + VAT